Big thanks to Dave Cutler for the story tip!
I don’t know about you, but I kind of like #shelfies far better than #selfies. You?
Reader Interactions
Comments
Trackbacks
-
[…] has been written “Shelfies: Like Selfies, But for Book Nerds“. Since I fit in the book nerd category quite comfortably, here is one of my […]
-
[…] has been written “Shelfies: Like Selfies, But for Book Nerds“. Since I fit in the book nerd category quite comfortably, here is one of my […]
-
[…] Shelfies: Like Selfies, But for Book Nerds by @annhandley – I abhor selfies, but shelfies I can live with. Ann Handley explains the phenomenon and provides some great marketing insights at the same time. […]
-
[…] Shelfies: Like Selfies, But For Book Nerds by Ann Handley […]
-
[…] on Slideshare and Ann Handley’s blog, especially after her funny post on Saddleback Bags and Shelfies for […]
-
[…] are using any of the online social networks to spout out about your political views or posting your #shelfies on Instagram, you should consider yourself a virtual publisher. And just like any reputable […]
-
[…] According to a recent piece in The Guardian, selfies may have been the thing in 2013, but pictures of bookshelves are now much more interesting. Others are already on the shelfie bandwagon (or should that be bookshelf?) started by Instagram, including Radio 2′s Simon Mayo and the New York Public Library. […]
-
-
[…] for in the previous question, because it’s all about inspiring people to connect with a mission. The #Shelfies movement is a great example of that, when the NYPL asked book lovers to submit photos of their personal […]
Great idea and execution. Been known to add a #shelfie in my decks for the resources page. Good fun.
See? There you go being a trendsetter, Gordon!
Wow, what a good idea! This is soothing that I would definitely recommend to our customers. They found a trend and formed to their own way. Great!
This is fantastic! Perfect example of using context and crowd sourcing. Love this marketing campaign.
I had the http://shareyourshelf.tumblr.com idea 15 months ago, but it certainly hasn’t taken off like Shelfies, which is shorter/cuter and brilliant because it brings the bookshelf’s owner into it. Very smart and fun.
That IS a good idea, Peter… but yes, the NYPL execution was concise and awesome. And had the momentum of a look of book lovers on Instagram to give it a boost.
This such a fab and inspirational post, Ann. Thanks for caring enough to sharing it with your readers 🙂
Thanks for stopping in, Melinda. What a nice way to put it. Appreciate it.
I love #shelfies – but who wouldn’t? It is certainly for book people like us – #shelfiesrule. It’s big in Europe as well, Ann. Thanks for sharing. Where’s your #shelfie by the way?
I knew you’d love it Trine! I was thinking of you! My #Shelfie is actually at the top here — right under the headline. (That’s my dog, Abby.) (Note Instagram pillow on wing chair!)
Now this is a kind of “selfie” I can live with! 🙂
Love the idea and love the marketing insights you’ve drawn from it. Such a great and social use of social media.
This is a trend I will gladly get behind. It weeds out non-readers and lets you see some of the amazing book collections people have amass. We gotta do everything we can to make books COOL again!