SEO That Gets At The Heart of the Question
Sure, you can have an SEO strategy that checks all the AI boxes. Or you can dig into the heart of the question. Ann Handley shows you how.
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New Data Just Dropped! Latest Blogging Research
Andy Crestodina of Orbit Media just dropped some new blogging data. Ann Handley dives into the good, the bad, and the ugly.
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Make Posteingänge Sexy Again: 9 Ingredients for an Email Readers Want to Open
A version of this story appeared in Total Annarchy, my fortnightly newsletter that helps you be a better writer, storyteller, marketer. Get it in your inbox; you’ll love it. *** Markus writes: Greetings from Germany. I subscribed to learn more about how to write an engaging and personal newsletter. I loved the tone in your book Everybody Writes and want to learn how to find and add my own voice to everything I write (newsletters, blog articles, YouTube scripts). I want to make Posteingänge sexy again. (Posteingang is German for inbox.) I admit I chose to answer Markus’s question mostly because I want to use “posteingänge” in the subject line. Can you blame me though? WHAT. A. WORD. Before now my favorite German word had been staubsauger. It hot-glues two words together: staub (dust) and sauger (sucker) and translates, literally, as “dust sucker” or (you’re gonna love this)… vacuum cleaner. It’s unexpected poetry. It’s GLORIOUS. It turns out posteingang
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Don’t Outsource This Part of Writing
While Amazon is buying up rare books to feed to AI, Ann Handley is asserting the value of human-written words.
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AI Slop, Accusations, And A Better Way
While everyone is trying to sniff out AI slop, Ann Handley looks at the bigger picture and poses these two questions to consider…
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How To Secure More Speaking Gigs
Do you want to know the secret to landing more speaking gigs? Ann Handley shares insights she’s learned through the years.
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Is the Age of Reading Actually Over?
The Atlantic recently declared that the end of reading is here. Ann Handley shares her perspective on the current state of reading.
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Why Care About The Stupid Em Dash Anyway?
Ann Handley offers her advice to those worried that use of the beloved em dash could be interpreted as AI-generated content.
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7 New-ish Books I Love (Including 2 Special Ones)
Ann Handley shares seven of her favorite books that she’s recently rediscovered – perfect for graduation gifts!
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