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Ann Handley

Writer. Speaker. Marketer.

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17 Non-Negotiable Things Your Email Newsletter Needs Right Now

  A global pandemic is a great time to launch an email newsletter. Why? Because a crisis is not a time for Marketing to be clever or snarky. It’s a time to be helpful and sincere. It’s a time to build relationships, nurture customers, and create long-term loyalty. There’s no better way to do that […]

Filed Under: Annarchy, best writing advice, Writing Tagged With: email, email newsletter, email newsletters, newsletter, newsletters

4 Important Writing Tips from Warren Buffett’s Letter to Shareholders

Warren Buffett published his much-celebrated annual Letter to Shareholders yesterday. I noticed it was out while I was on a flight home from LA, just as JetBlue and I were 30,000 feet over Nebraska. Nebraska. Buffett. Me. Coincidence? I. THINK. NOT. (To quote The Incredibles‘ Bernie Kropp.) By the time I landed in Boston, analysts […]

Filed Under: Annarchy, Annecdote, best writing advice, Uncategorized Tagged With: better writing, newsletter, warren buffett, Writing

What I Learned from Keeping a Journal and Why I’m Relaunching My Newsletter

Recently my friend Ben Opsahl sent me a note. He had subscribed here in early 2017 expecting a regular newsletter, and then noticed that he didn’t hear from me much. He had four emails from me last year, he pointed out. Four? Yep: F–O–U–R. Because that’s how often I wrote here and how often I […]

Filed Under: Writing Tagged With: journaling, newsletter, publishing, Total Annarchy, Writing

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