marketing gift guide

20 Ridiculously Useful Holiday Gifts for 2020

A version of this story appeared in Total Annarchy, my fortnightly newsletter that helps you be a better writer, storyteller, marketer. Get it in your inbox; you’ll love it. * * * It’s easy to nod along to the narrative that 2020 is a raging dumpster fire, the worst year ever—what with the pandemic and the near-daily googling of “Do I have Covid or is this always what my throat feels like?” See also: the wildfires in California and Australia. Social unrest. Racial tensions. Divisive US election. The Beirut explosion. International conflicts. Locusts. Genocide. The existential freight of it all feels like we’re wearing a snowsuit stuffed with sawdust. And we’re pedaling a bike. And the bike is under water. Which is why it’s so weird to think about holiday gifting right now. Or is it? Because if there’s anything we need to close out 2020 (and stay out!), it’s the

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The Ridiculously Useful Holiday Gift Guide for Marketers and Writers [Updated for 2019]

This is the Handley Ridiculously Useful Holiday Gift Guide for marketers and writers, updated for 2019. Here are my picks for ridiculously useful gifts to help marketers become better, more confident communicators now and in the new year. Some are useful. Some are ridiculous. Some are both. Which are which? Well, that’s up to you. Marketer Gift Guide for 2019 1. Masterclass writing classes. Wouldn’t it be fun to take a writing class with Malcolm Gladwell, R. L. Stine, Shonda Rhimes, David Mamet, Margaret Atwood, Dan Brown, Judy Blume, or James Patterson? You can, for $90. Or you can pay $180 for an all-access pass, take them all, and spend 2020 developing your made-for-TV nonfiction-thriller street-smart play for young adults. 2. MarketingProfs Marketing Writing Bootcamp. This annual MarketingProfs writing-palooza is specially tailored to what marketers need to know to level-up their writing game. I teach a class on newsletter writing.

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