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Ann Handley

Writer. Speaker. Marketer.

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LinkedIn

I Should Hate This LinkedIn Post, but It’s Actually the Greatest

As an exacting writer and a proponent of a slow and strategic marketing, I should be having an aneurysm (Ann-eurysm?) over how a single, sweary, typo-infested LinkedIn post slopped together in 20 minutes sparked a flurry of online engagement and $90K in sales. But I’m not. Because from a marketing and writing point of view, […]

Filed Under: Annarchy, Content, Writing Tagged With: Cara Mackay, Gillies and Mackay, LinkedIn, LinkedIn post

This New Book Will Make You a Content Marketing Rock Star

Welcome to the Funnel by Jason Miller

Too many business books feel like cover bands. They might be entertaining enough, but ultimately what they deliver feels a little lacking—a substitute for the real deal. Which is why I love this new digital book launching this week from my friend Jason Miller, Welcome to the Funnel – or, WTTF, as I affectionately call […]

Filed Under: Annarchy, Content, Writing Tagged With: book reviews, content marketing, Jason Miller, LinkedIn, marketing strategy, turn your content marketing up to an 11, welcome to the funnel

What’s NOT In Your LinkedIn Profile?

Jack in the Box

What’s one thing that’s NOT in your LinkedIn profile? One thing that’s NOT in my profile is this truth: I can’t tolerate watching myself on video. But in this case I made an exception. Because, well, this video is exceptional (for a few simple reasons). Check it out: Because I can’t help but dissect a […]

Filed Under: Annarchy, Business, Content, Media, Social Media, Technology Tagged With: Jason Miller, LinkedIn, LinkedIn profile

LinkedIn Influencer Posts: Content Catnip

Content catnip

This week, I published my first post on the LinkedIn Influencer blog series. It was a huge honor for me, since the influencers contributing original essays there are a select collection of some 400 entrepreneurs, authors, CEOs, mayors and at least one president sharing ideas, insights, prescriptions and philosophies on the business of work and, sometimes, simply life. (It was also […]

Filed Under: Annarchy, Business, Social Media Tagged With: Content catnip, LinkedIn, LinkedIn Influencers

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