The Do’s and Don’ts of a Successful Speech Pitch
Ann Handley dives into the do’s and don’ts of a successful speech pitch to help you land your dream speaking opportunity.
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How to Write for Instagram
A version of this story appeared in Total Annarchy, my fortnightly newsletter that helps you be a better writer, storyteller, marketer. Get it in your inbox; you’ll love it. * * * Last week, my girl Kerry Gorgone and I gave a talk at the Social Pulse Summit titled Blending the Personal and Professional on Instagram (Without Getting Into Trouble or Being a Jackhole). Kerry is the Amy Poehler to my Tina Fey. Kerry also has a JD, so her part was mostly about how Not to Get Into Trouble. I am not a lawyer. So my part was mostly about Avoiding Jackholish-ness. I shared about how I blend the personal and professional on the ‘gram—my favorite social network. Have you ever committed to something and then had immediate regrets? That was me with this talk. In that process, I moved through these stages: Seven Stages of a Creative Project
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Slay the Ignosaurus; Change Your Life
The Ignosaurus (Latin: Ignosaurus Status Quo) is a beast that lurks in the shadow of Marketing. Some say it doesn’t exist. That it died out millions of years ago along with the other dinosaurs. Some say it never existed. But insiders know the dirty secret… that the Ignosaurus is very much *ALiVe* in marketing. It lurks in our industry—holding you or your teams back, bringing everyone down. The only way to slay it…? Take away its seat at the table and invite another creature in its place. This is a lightly edited transcription of my keynote at the MarketingProfs B2B Forum, illustrated by a few of the slides. The full deck is here, too: Slay the Ignosaurus; Change Your Life from Ann Handley * * * San Francisco, November 14, 2018 This morning let’s talk about slaying the Ignosaurus—what it is; why we need to slay it. This is Ignosaurus.
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